Join a dynamic marketing team as a Manager, Brand Content & Video Optimization, where you will help bring brand storytelling to life across written, video, social, and digital channels. This role is ideal for a content marketing professional who thrives in a fast-paced, collaborative environment and enjoys turning campaign strategy into polished, audience-focused content that drives engagement.

Responsibilities

• Execute content-led marketing campaigns across multiple channels, helping translate campaign strategy into compelling assets and experiences.
• Support audience journeys by connecting brand storytelling with campaign-specific content across key touchpoints and digital destinations.
• Manage editorial calendars, project timelines, workflow coordination, and multi-channel distribution activities.
• Adapt and optimize content for functional, industry, buyer, and demand generation audiences.
• Support video activation efforts, including YouTube channel optimization, metadata updates, titles, descriptions, thumbnails, playlists, and engagement recommendations.
• Refine, package, and distribute existing written and video assets to support campaign goals and audience engagement.
• Partner with brand, creative, and campaign stakeholders to deliver high-quality work on time and aligned with business priorities.
• Provide creative input and thoughtful feedback to strengthen storytelling and elevate content quality.

Skills

• 5+ years of experience in content marketing, brand marketing, integrated marketing, communications, or digital content.
• Experience managing multi-channel content campaigns from planning through launch.
• Ability to translate campaign objectives into effective content plans and channel recommendations.
• Hands-on experience with video content development, video strategy support, YouTube best practices, and performance metrics.
• Strong project management skills with the ability to coordinate multiple priorities and stakeholders.
• Excellent written and verbal communication skills.
• Ability to use analytics and audience insights to inform content decisions and improve engagement.
• Creative judgment and the confidence to provide actionable feedback on content and creative work.
• Minimum of a high school diploma or GED required.

Preferred Skills

• Bachelor’s degree from an accredited college or university.
• Experience in professional services, B2B marketing, management consulting, or similarly complex enterprise environments.
• Familiarity with digital, social, video, experiential, and email content optimization.
• Experience partnering with cross-functional teams in fast-moving environments.
• Proactive, solution-oriented mindset with an interest in testing new approaches and scaling what works.
• Ability to balance creative execution with practical campaign support.

Horizontal is committed to fostering a welcoming, inclusive workplace where diverse perspectives are valued and everyone has the opportunity to contribute and succeed. We encourage candidates from all backgrounds to apply and help us build a culture rooted in equity, respect, and collaboration.