Join a dynamic marketing team supporting member communications that make a real impact across a complex, highly regulated healthcare environment. This contract role is focused on developing and executing omni-channel campaigns that help ensure clear, compliant, and member-centered communications.

Responsibilities

• Lead the planning and execution of Medicaid member marketing campaigns tied to expansion plan requirements and contractual obligations.
• Develop coordinated communication strategies across print, digital, email, SMS, outbound calling, and other member touchpoints.
• Partner with cross-functional teams, including compliance, legal, operations, creative, analytics, and health plan stakeholders, to align messaging and delivery.
• Adapt and localize communication plans to meet market-specific needs and regulatory expectations.
• Coordinate creative revisions, versioning, approvals, and deployment of member-facing materials.
• Manage timelines and campaign activities to help ensure communications are delivered accurately and on schedule.
• Support messaging and reporting requirements for regulatory, contractual, and operational needs.
• Contribute to a member-first approach that values clarity, accuracy, and accessibility in all communications.

Skills

• At least 3 years of marketing experience in a complex, matrixed environment.
• Experience creating and executing member marketing or engagement campaigns in healthcare, Medicaid, managed care, or other regulated industries.
• Strong understanding of compliance and regulatory considerations for member communications.
• Ability to manage multiple priorities, deadlines, and projects at the same time.
• Experience working across multiple channels, including both digital and traditional marketing methods.
• Strong collaboration and relationship-building skills with internal teams and senior stakeholders.
• Proficiency with Microsoft Office Suite, including Word, Excel, Outlook, and PowerPoint.
• Experience using Adobe Workfront.

Preferred Skills

• Background in Medicaid, managed care, or health plan marketing.
• Experience supporting communications related to eligibility, enrollment, renewals, work requirements, or similar government-sponsored healthcare programs.
• Knowledge of state approval workflows and regulatory review processes for member-facing materials.
• Experience building omni-channel member journeys with measurable outcomes.
• Comfort working in a fast-paced environment with changing priorities and stakeholder needs.

Horizontal is committed to fostering a workplace where diversity, equity, and inclusion are valued and celebrated. We welcome candidates from all backgrounds and encourage applicants who bring different perspectives, experiences, and ideas to apply.

By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.