We are seeking a dynamic Marketing Innovation Manager to lead the go-to-market execution of a digital surgical platform. This role offers a unique opportunity to bridge field marketing and evidence strategy while making a significant impact in the medical device industry.

Responsibilities

• Lead the execution of marketing strategies and campaigns for a digital surgical platform.
• Collaborate with cross-functional teams to ensure alignment on launch readiness and surgeon engagement.
• Develop and manage marketing collateral, ensuring compliance with medical, legal, and regulatory standards.
• Translate clinical data into effective marketing messages that highlight the platform’s value.
• Engage with key opinion leaders and pilot sites to gather feedback and refine engagement strategies.
• Drive the development of training tools and resources for field teams to enhance product knowledge and engagement.

Skills

• 5–8 years of experience in medical device marketing or commercial execution, with a focus on surgical or digital health.
• Strong understanding of clinical workflows and stakeholder dynamics within the healthcare industry.
• Proven ability to develop impactful messaging and marketing tools for commercial teams.
• Excellent collaboration skills to work effectively in a matrixed organizational structure.

Preferred Skills

• Experience in launch planning and sales enablement.
• Background in clinical marketing or evidence-based messaging.
• Strong project management skills, with the ability to manage timelines and deliverables.

At Horizontal, we believe in fostering a diverse, equitable, and inclusive environment where all individuals are valued and empowered to contribute their unique perspectives. We encourage candidates from all backgrounds to apply and join our mission to create a more inclusive workforce.

By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.