San Francisco , California
|Remote
|Contract
San Francisco, California
|Remote
|Contract
An exciting opportunity awaits for a seasoned Product Marketing Manager to drive strategic marketing initiatives and expand customer engagement. This role calls for a dynamic individual ready to lead campaigns that propel growth within a fast-paced environment.
Responsibilities
- Own messaging, segmentation, product positioning, competitive research, and insights to the product.
- Develop impactful B2B and B2B2C marketing strategies alongside Product and Sales teams to drive awareness and adoption of the product.
- Serve as the voice of the customer, leveraging research and insights to influence the product roadmap and elevate the end-to-end customer experience.
- Lead cross-functional, cross-channel marketing campaigns to achieve growth objectives for product launches and ongoing initiatives.
- Support ad-hoc, broader B2B marketing & sales enablement activities.
Required Skills
- 5+ years experience in product marketing at large-scale, public companies.
- 2+ years experience in B2B marketing.
- Sales enablement experience.
- Experience in applying market insights to inform and optimize the product experience.
- Strong interpersonal skills with the ability to collaborate and work cross-functionally with analytical, creative, and technical teams.
- Strong Excel & analytical skills.
- B2B2C marketing experience.
- SQL experience.
- Bachelor's Degree
Horizontal is committed to fostering a diverse, equitable, and inclusive workplace where every team member can thrive and contribute to the company’s success. We welcome applicants from all backgrounds.
By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.
Horizontal is committed to taking affirmative action to employ and advance in employment qualified individuals with disabilities and protected veterans. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or participate in the interview process, click here to request accommodation assistance.
All applicants applying must be legally authorized to work in the country of employment.