Minneapolis , Minnesota
|Remote
|Contract
Minneapolis, Minnesota
|Remote
|Contract
Bring your content strategy expertise to a high-impact digital marketing role focused on creating clear, compelling, and customer-centered experiences across a variety of channels. This opportunity is ideal for a seasoned content professional who enjoys partnering with cross-functional teams to shape messaging, improve engagement, and support business growth.
Responsibilities
- Develop and execute content strategies that align with business goals, customer needs, and digital marketing priorities.
- Create and refine persuasive copy for product pages, campaign landing pages, thought leadership content, client stories, email campaigns, virtual events, and multimedia assets.
- Lead copy quality by ensuring content is clear, engaging, on-brand, and optimized for SEO, conversion, and customer engagement.
- Collaborate closely with teams across Marketing, Product, UX, SEO, Analytics, Creative, and Compliance to deliver consistent content experiences.
- Help define and maintain voice, tone, messaging, editorial standards, and content governance practices.
- Use data and performance insights to evaluate content effectiveness and identify opportunities for improvement.
Skills
- 10+ years of experience in content strategy, content marketing, copywriting, digital marketing, or a related field.
- Strong writing, editing, and storytelling skills with the ability to adapt content for different audiences and channels.
- Experience developing content for web, digital marketing, and product-focused experiences.
- Solid understanding of SEO, customer journey mapping, and content performance optimization.
- Ability to partner effectively with cross-functional stakeholders and guide content initiatives with confidence.
- Data-driven mindset with an interest in measuring results and improving content impact over time.
Preferred Skills
- Experience creating content for thought leadership programs, integrated campaigns, or virtual events.
- Familiarity with governance practices that support consistent brand voice and editorial quality.
- Background working in collaborative, fast-paced environments with multiple priorities.
- Strong organizational skills and the ability to manage several content projects at once.
Horizontal is committed to fostering an inclusive workplace where diverse perspectives are valued, respected, and encouraged. We believe equity and inclusion strengthen our teams, our culture, and the work we deliver.
By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.
Please apply through this online posting or by visiting our Job Board at www.horizontaltalent.com/job-board. Applications will be accepted for 4 weeks. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $30 - $61 per hour based on qualifications and experience.
Horizontal is committed to taking affirmative action to employ and advance in employment qualified individuals with disabilities and protected veterans. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or participate in the interview process, click here to request accommodation assistance.
All applicants applying must be legally authorized to work in the country of employment.