Minneapolis , MN
|Onsite
|Contract
Minneapolis, MN
|Onsite
|Contract
Bring your visual design expertise to a role focused on scaling polished, consistent digital experiences across marketing and product journeys. This position is ideal for a designer who enjoys turning a small set of defined pages into a broader system of reusable templates, components, and page experiences that support brand consistency and conversion goals.
Responsibilities
- Expand a defined set of website pages into additional landing pages, marketing placements, and product experiences with strong visual consistency.
- Apply brand standards across digital touchpoints while maintaining a high level of visual craft.
- Translate brand and marketing direction into refined, execution-ready design deliverables.
- Use design system components, templates, and patterns to create scalable, reusable solutions for CMS-driven experiences.
- Identify opportunities to improve and extend the design system where gaps exist.
- Balance reuse of existing patterns with thoughtful customization to meet experience needs.
- Create landing pages and acquisition-focused experiences that support campaign and growth efforts.
- Apply conversion-focused design principles, including hierarchy, layout, and visual emphasis.
- Partner with Marketing and Engineering teams to support testing and optimization initiatives.
- Use insights and performance data to guide design decisions and improve engagement and outcomes.
- Collaborate with cross-functional partners across Marketing, Brand, Product, and Engineering.
- Participate in design reviews and critiques to strengthen quality and consistency.
Skills
- Bachelor’s degree or equivalent work experience.
- 4+ years of experience in visual design, digital design, or a related field.
- Strong portfolio showcasing typography, layout, color, composition, and polished visual execution.
- Experience applying brand systems across digital experiences at scale.
- Working knowledge of design tools such as Figma.
- Ability to design for usability, engagement, and conversion outcomes.
- Strong understanding of responsive design, visual hierarchy, and interaction patterns.
- Clear communication skills and the ability to explain design decisions.
- Comfort working collaboratively across multiple teams and priorities.
- A mindset that values accessibility, inclusion, and user-centered thinking.
Preferred Skills
- Experience working within a design system or component-based framework.
- Background supporting marketing campaigns, landing pages, or growth initiatives.
- Experience contributing to testing or optimization efforts such as A/B testing.
- Ability to connect design choices to business goals and customer outcomes.
- Interest in scalable design solutions that improve efficiency and consistency.
Horizontal Talent is committed to creating an inclusive environment where different perspectives are valued and everyone has the opportunity to contribute and thrive. We welcome applicants from all backgrounds and encourage candidates who bring unique experiences, ideas, and approaches to apply.
By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.Horizontal is committed to taking affirmative action to employ and advance in employment qualified individuals with disabilities and protected veterans. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or participate in the interview process, click here to request accommodation assistance.
All applicants applying must be legally authorized to work in the country of employment.