Join our team as a dynamic Senior Salesforce Marketing Cloud Admin, where you'll lead exciting marketing campaigns and develop advanced customer journeys in a fully remote environment.

Responsibilities

• Lead the design, configuration, and execution of complex email and multi-channel marketing campaigns.
• Develop advanced customer journeys using Journey Builder to enhance audience targeting and personalization.
• Oversee data extensions and segmentation to support sophisticated marketing strategies.
• Monitor data integrations, troubleshooting to ensure data integrity across platforms.
• Establish quality assurance standards to maintain accuracy and effectiveness of campaigns.
• Collaborate with cross-functional teams to drive project success and optimize marketing operations.
• Mentor junior team members, fostering a culture of continuous learning and improvement.
• Stay updated on Salesforce Marketing Cloud advancements to enhance service delivery.

Skills

• Proven experience with Salesforce Marketing Cloud, including campaign execution and data management.
• Strong analytical skills to interpret complex data and make data-driven decisions.
• Excellent communication skills for effective collaboration with clients and team members.
• Ability to manage multiple projects simultaneously with attention to detail.
• Strong problem-solving skills and a proactive approach to overcoming challenges.

Preferred Skills

• Experience in a client-facing role within an advertising agency or similar environment.
• Familiarity with A/B testing and multivariate testing methodologies.
• Knowledge of SQL and its application in marketing automation.
• Experience with advanced personalization strategies and customer journey mapping.

At Horizontal, we are committed to fostering a diverse, equitable, and inclusive workplace where every team member feels valued and empowered to contribute their unique perspectives.

Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The salary range for this role is $100,000 - $120,000. This is not a guarantee of compensation or salary, as final offer amount may vary based on factors including but not limited to experience and geographic location.