Join a dynamic healthcare technology company as a Marketing Manager, where you'll develop innovative marketing strategies and collaborate with diverse teams to boost brand presence and lead generation.

Responsibilities

• Design and implement marketing strategies that align with revenue goals and drive growth.
• Create and manage a detailed marketing calendar, coordinating various campaigns and events.
• Work closely with the Sales team to identify target audiences and craft compelling messaging.
• Manage relationships with external vendors to ensure maximum return on investment and performance.
• Enhance lead generation through effective website management and SEO practices.
• Ensure brand consistency across all communication platforms and materials.
• Develop sales support materials and ensure alignment across departments.
• Analyze marketing data to refine strategies and report on performance metrics.

Skills

• Proven marketing experience in healthcare, SaaS, or B2B environments.
• Strong understanding of digital marketing, SEO, and content development strategies.
• Experience in effectively managing vendor and agency relationships.
• Excellent communication and creative writing skills.
• Proficiency with CRM systems like HubSpot.

Preferred Skills

• Experience in supporting sales teams and developing enablement resources.
• Ability to work independently and create structure in fast-paced settings.
• Familiarity with analytics and reporting tools to track marketing success.

At Horizontal, we are dedicated to promoting a diverse, equitable, and inclusive workplace where every voice is valued and respected. We welcome candidates from all backgrounds to apply and contribute to our vibrant team.

Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The salary range for this role is $125,000 - $145,000. This is not a guarantee of compensation or salary, as final offer amount may vary based on factors including but not limited to experience and geographic location.