Integrated Marketing Specialist

Maplewood, Minnesota

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Remote

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Contract

|Job ID 70977|Posted Jul 14, 2025
JOB DESCRIPTION

Join an innovative team as an Integrated Marketing Specialist where you'll drive impactful media campaigns and optimize digital assets. This remote position offers a dynamic environment for creative marketing professionals with a knack for digital media activation.

Responsibilities

  • Manage and support campaign activation across paid, earned, and owned media channels.
  • Collaborate with campaign teams and external agencies to enhance paid media efforts on platforms like Google and LinkedIn.
  • Conduct research and oversee international third-party media buys, ensuring effective launch and optimization.
  • Monitor and optimize campaigns in collaboration with integrated marketers and agencies.
  • Develop tracking tags and provide training for campaign monitoring.
  • Contribute to campaign optimization with data-driven insights and innovative testing techniques.
  • Create and adjust digital ad assets using provided content.

Skills

  • Strong communication and relationship management abilities.
  • Self-motivated with excellent time management skills to meet deadlines.
  • Proven expertise in digital media activation, particularly in Google paid search and LinkedIn campaigns.
  • Analytical skills to evaluate media plans and agency outputs critically.
  • Knowledge of pixels and tags for effective campaign tracking.
  • Ability to work collaboratively with international teams and agencies.

Preferred Skills

  • Experience in on-page SEO and SEM rush.
  • Proficiency in multiple languages.
  • Familiarity with tools like Claravine and Sprinklr.
 

At Horizontal, we are committed to fostering a diverse, equitable, and inclusive workplace where all individuals are valued and empowered to succeed.

 

Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.


Horizontal facilitates valuable and productive conversations between you and potential employers.  We can assist you in growing your career by partnering you with employers that offer challenging assignments.  For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $13 - $35 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location.
 

Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. 

We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact us.

All applicants applying must be legally authorized to work in the country of employment.