Join our dynamic marketing team as a Marketing Manager, where you'll play a crucial role in driving credit card campaigns for consumer and business banking segments. This hybrid position offers the opportunity to work in a fast-paced environment, focusing on strategic testing and creative development.

Responsibilities

• Lead the execution of credit card campaigns to enhance customer engagement and drive acquisitions.
• Develop targeting strategies and collaborate with stakeholders to refine criteria and timing.
• Manage workflow tasks, ensuring timely approvals and prioritization.
• Analyze campaign performance and provide actionable insights to improve outcomes.
• Coordinate with cross-functional teams to align messaging and offers across various channels.
• Maintain process documentation to ensure continuity and knowledge sharing.

Skills

• Minimum of five years in marketing, preferably within financial services or regulated industries.
• Proficient in CRM systems, campaign automation, and segmentation strategies.
• Strong project management skills with the ability to handle multiple priorities.
• Excellent communication skills and a knack for working independently.
• Bachelor's degree required.

Preferred Skills

• Experience in financial services marketing with a focus on deepening or cross-sell strategies.
• Ability to interpret campaign metrics and translate them into strategic actions.
• MBA is a plus.

At Horizontal, we are committed to fostering an inclusive environment that values diversity and equity. We welcome candidates from all backgrounds to apply and join our team.