We are seeking a dynamic Lead Loyalty & CRM Strategist to join our team. This role is pivotal in designing and optimizing customer relationship management and loyalty programs, ensuring exceptional client engagement and retention.

Responsibilities

• Lead the design and optimization of CRM and loyalty programs across various client engagements.
• Develop and implement strategies for offers, campaigns, and marketing tactics to enhance customer retention.
• Collaborate closely with Product, Creative, and Analytics teams to drive program success.
• Write and present project experiences related to Adobe implementation, focusing on CDP, AJO, and CJA.
• Manage client-facing interactions, ensuring a high level of service and satisfaction.
• Travel to Las Vegas 2-3 times during the contract duration as needed.

Skills

• Proven experience in loyalty and CRM strategy development.
• Strong background in retention marketing and customer engagement.
• Excellent communication and interpersonal skills for client interactions.
• Ability to analyze data and derive actionable insights for program improvement.

Preferred Skills

• Experience in the hospitality industry is a plus.
• Familiarity with Adobe products and implementation processes.
• Creative problem-solving skills and a strategic mindset.

We are committed to fostering a diverse, equitable, and inclusive environment where all individuals feel valued and empowered to contribute their unique perspectives.

Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.

Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments.  For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $47 - $82 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location.