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Sr. Copywriter
Minneapolis, MN  |  Hybrid, Onsite
Contract Position
It appears that you have already applied to this job.
Applied on February 4, 2023
Job Id #61452 Posted January 23, 2023

Job Description:
  • Search Engine Optimization (SEO) is a component of the broader e-Commerce function.  
  • Positions in the SEO area focus on the optimization of Client web properties for organic search and website navigation.
  • The teams translate business needs into product strategies, roadmaps, and product specifications that deliver against our core customer value propositions and our company's strategic and financial goals.
  • SEO is highly collaborative and requires close partnership with Product Management, Engineering, User Experience and Business teams to drive strategy and execution of the applicable roadmaps.                                                    
Project Description:
  • Writing and editing short- and long-form content for the Client  website.
  • Content will be editorial and inspirational in nature using the Client  Voice.
  • Content will integrate SEO tactics for external search.
  • Project will include keyword, product, and competitive research employing SEO best practices within content.
  • Project will include partnering with external partners, when applicable to edit and adapt content.
  • Project will include cross-functional communication across the organization with key stakeholders and partners.
  • Project will include adhering to timelines and managing multiple projects at once.
  • Project will include utilizing various CMS systems to track and manage workflow, as well as third-party research tools.
  • Project may include minor data/metrics compiling on work provided. 
Position Summary/Job Description:
  • The SEO Copywriter responsibilities will be focused on writing and editing short- and long-form content for the Client  website.
  • The ideal candidate will possess a basic understanding of SEO tactics and strategies to help identify current opportunities for optimization. 
  • This person must have a true passion for research, problem-solving and writing inspiring, customer-facing content.
  • It is essential that the person in this role be able to juggle multiple assignments and deadlines at the same time, while delivering smart copy/content that is within the Client  Brand Voice.
  • Collaborating with both creative and cross-functional business partners is essential to the success of this role. 
What are the top five skills and number of years of experience required to perform this job?
  • Detail-oriented
  • Refined writing skills
  • Project management 
  • Excellent research skills
  • Internet research savvy
What are some preferred/nice to have skills the manager is looking for?
  • Sense of curiosity about a variety of topics and products
  • Basic understanding of SEO
  • Ability to ideate on topics 
  • Understanding of User Experience
  • Strong communication skills

Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact

All applicants applying must be legally authorized to work in the country of employment.


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Horizontal is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.


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