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Marketing Specialist
Edina, Minnesota  |  Hybrid
Direct Hire Position
It appears that you have already applied to this job.
Applied on July 4, 2022
Job Id #57149 Posted June 21, 2022

This position serves and supports agents developing internal and external marketing programs and materials. The role requires expertise in social media strategy and execution, excellent service in inquiring and understanding marketing or business objectives and guiding a project to achieve them. The role contributes to the company’s social media plans and objectives and has a role in shaping and delivering our brand voice. The role provides value to agents by learning the reason for a request or need and developing an excellent solution to achieve the underlying purpose. As such, the role needs a good foundation in online and offline marketing. In addition, this role is a key contributor to agent retention programs, such as our business consulting program.

•Gathering and understanding requests and projects thoroughly, offering solutions to achieve business and marketing objectives, providing guidance to the creative team on copy, design and brand, and ultimately delivering a concise and organized brief to the creative team for execution. As this is a client services role, the role requires communicating with the client and team to assure everyone is fully informed of progress as the project proceeds.
•Provide leadership, innovation and tactical implementations for our corporate and agent social media strategies and tactics.

Must Have:
•Bachelor’s degree in marketing, communications, or related field; or equivalent work experience and knowledge.

•Four+ years of related experience in marketing or advertising.
•Marketing experience desirable.
•Client service or agency experience preferred.

•Strong technical aptitude including knowledge of standard Microsoft suite, CRM, Google ecosystem, etc.
•Creativity and ability to produce unique marketing materials and effective ads and promotional programs.
•Strong track record of leveraging social media (both organic and paid) for business and strategic benefits.
•Strong digital marketing knowledge and experience with website marketing, landing pages, and integrating online and offline marketing into a cohesive program.
•Excellent oral and written communication skills, including presentation skills.
•Excellent project management and organizational skills; ability to prioritize and handle several/many projects concurrently.
•Effective interpersonal skills and leadership abilities.
•Effective analytical, problem-solving, decision-making and organizational skills.


Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact

All applicants applying must be legally authorized to work in the country of employment.


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Horizontal is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.


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