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Web Analyst
Austin, Texas  |  Onsite
Contract Position
It appears that you have already applied to this job.
Applied on September 29, 2021
Job Id #49582 Posted August 4, 2021


Responsibilities

  • Ad hoc business requests for digital strategists
  • Measure and analyze customer funnel performance, site clickstream data and conversion flow patterns
  • Provide routine deep-dive analysis of digital marketing channel performance (email, paid search, organic search, paid social, affiliates and display); provide seasonal performance reviews
  • Ensure that all new website features and enhancements are properly tracked in Google Analytics. Function as the main POC for Google Analytics implementations and partner with digital strategists and platform team members to ensure accurate tagging and tracking
  • Maintain a source of accurate implementation documentation
  • Weekly status reports on KPI performance to monthly targets
  • Monthly business reviews with HF/EP

Qualifications

  • At least 2 years of experience working in web analytics or related area within the retail industry
  • Bachelor's Degree required
  • Expertise with a web analytics tool (e.g. Google Analytics, Adobe Analytics)
  • Experience with API’s
  • Superior analytical and problem-solving skills, and experience leveraging data to drive strategic recommendations
  • Ability to communicate observations and action from the data with a visualization application (e.g. Tableau, Google Data Studio)
  • Strong ability to consolidate data inputs from different web analytics tools to bring forward cohesive insights and action plans
  • High degree of organization and efficiency and ability to focus on details while delivering against tight deadlines
  • Extreme focus on data accuracy and QA.
  • Experience with Google Tag Manager
  • Experience with analytics deployments

Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact hr@horizontal.com.

All applicants applying must be legally authorized to work in the country of employment.

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Horizontal is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

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